A Shark Tank Deal: Milkify's Freeze-Dried Pouches Land at the Mother's Door

A Houston startup's GMP-certified facility turns frozen breast milk into a three-year shelf-stable powder, backed by a Shark Tank deal.

About Milkify

Published

For a new parent, a freezer full of expressed breast milk represents hours of labor, profound care, and a precarious biological asset. Milkify, operating from a 6,400-square-foot facility in Houston, offers a clinical-grade solution: it freeze-dries that milk into a shelf-stable powder, claiming a three-year life without refrigeration [Milkify website].

The company's process is one of physical chemistry, not software. Customers ship or drop off frozen milk in volumes from 40 to 4,000 ounces. At its FDA-registered, GMP-certified plant, Milkify uses a chemical-free sublimation process to remove water, returning the powder in single-use pouches or multi-use bags [Milkify website].

From Academic Lab to Infant Nutrition

The founding team pairs deep biological science with operational finance. Dr. Berkley Luck, the COO, holds a PhD in Microbiology and Molecular Biomedical Sciences from Baylor College of Medicine [Shark Tank Blog, 2023]. Her co-founder and CEO, Pedro Silva, brought an investment banking and private equity background from firms including J.P. Morgan and EIG Global Energy Partners [RocketReach].

Their 2019 launch was bootstrapped initially, but a pivotal moment came on Shark Tank Season 14 in 2023. They left with an offer from investors Lori Greiner and Gwyneth Paltrow: a $400,000 loan for 20% equity [Shark Tank Blog, 2023]. Subsequent funding enabled the build-out of their Houston facility, reported as a $1.2 million project [Mom the Mag, 2023].

Founder Title Key Background
Dr. Berkley Luck Co-Founder & COO PhD, Microbiology/Molecular Biomedical Sciences, Baylor College of Medicine
Pedro Silva Co-Founder & CEO Investment Banking (J.P. Morgan, Merrill Lynch), Private Equity (EIG Global Energy Partners)

The Scale of a Niche Service

Traction remains in the small-to-midsize business range. Public estimates suggest the company generates around $3 million in annual revenue and employs roughly ten people [Geeks Around Globe, 2024] [LeadIQ, 2025]. It is a direct-to-consumer service with plans to expand shipping to Australasia [Houston InnovationMap, 2023].

The business model faces inherent physical and economic constraints:

  • Unit economics of logistics. The core cost involves two-way shipping of frozen goods and energy-intensive freeze-drying.
  • Service capacity limits. Physical processing in a single facility has a hard ceiling on volume.
  • Market size ceiling. The service addresses a specific need within the broader infant feeding landscape.

Read on Startuply.vc