You click a button that says Salesforce. Another that says Snowflake. The interface asks for a few credentials, then begins counting rows. In a few minutes, a dashboard populated with customer data appears, a live feed from one system to the other. This is the foundational ritual of Hevo Data, a promise made in the frictionless, hopeful language of a no-code UI: your data, unified, without a single line of SQL.
Founded in 2017 by Manish Jethani and Sourabh Agarwal, Hevo has built a data pipeline platform that abstracts the messy engineering of extraction, loading, and transformation (ETL) behind a library of 150-plus pre-built connectors [Perplexity Sonar Pro Brief, retrieved 2026]. The bet is that the growing sprawl of SaaS tools inside companies,from marketing automation to customer support to finance,has created a new kind of customer: the business analyst or operations lead who needs data to be analysis-ready, but lacks the time or technical team to build the pipes themselves. Hevo sells them the plumbing as a service, syncing data from sources like Salesforce and Oracle into warehouses like Snowflake, BigQuery, and Redshift in near real-time [Perplexity Sonar Pro Brief, retrieved 2026].
The wedge of the drag-and-drop
Hevo’s differentiation is not in inventing a new data transfer protocol. It is in the user experience of connecting them. The platform’s primary interface is a visual pipeline builder, where sources and destinations are represented as icons that can be linked with a click. Transformations,cleaning, filtering, or joining data,are handled through a point-and-click interface or SQL for those who prefer it. The company stresses automated monitoring and recovery, aiming to reduce the operational toil that typically falls on data engineers [Perplexity Sonar Pro Brief, retrieved 2026].
This focus on accessibility has defined its market position. While competitors like Fivetran and Airbyte also operate in the data integration space, Hevo has carved a niche by appealing directly to the business user who is tired of waiting for an overburdened data team. Its marketing speaks of enabling employees to integrate data “even if they don’t have any technical experience” [Perplexity Sonar Pro Brief, retrieved 2026]. The goal is to become the single, unified platform for creating what the industry calls a “360-degree view” of customers and operations, a layer of analysis-ready data that powers everything from business intelligence dashboards to AI models.
The founder's second act
The company’s trajectory is tied to the second act of its CEO, Manish Jethani. Before Hevo, Jethani co-founded SpoonJoy, a food-delivery startup in India that was acquired by grocery delivery giant Grofers (now Blinkit) in 2015 [Perplexity Sonar Pro Brief, retrieved 2026]. He and CTO Sourabh Agarwal, his SpoonJoy co-founder, spent a year at Grofers before striking out again [TechCrunch, July 2020]. That consumer internet experience, particularly in logistics and operations, seems to have informed Hevo’s product philosophy: complex infrastructure should feel simple, reliable, and self-service.
This founder story has resonated with investors. Hevo has raised a total of $43 million, according to disclosed rounds [TechCrunch, December 2021]. A $4 million seed round led by Chiratae Ventures in 2017 was followed by an $8 million Series A in 2020 led by Qualgro, with participation from Lachy Groom and existing investors [TechCrunch, July 2020]. In December 2021, Sequoia Capital India led a $30 million Series B, with Qualgro, Groom, and Chiratae Ventures also participating [TechCrunch, December 2021]. The backing from Sequoia, a firm known for its bets on foundational software infrastructure, signals confidence in Hevo’s wedge into the massive data integration market, which is projected to grow from $17.58 billion in 2025 to $33.24 billion by 2030 [integrate.io, retrieved 2026].
| Funding Round | Date | Amount | Lead Investor(s) |
|---|---|---|---|
| Seed | Nov 2017 | $1M | Chiratae Ventures [Dealroom, retrieved 2026] |
| Seed | Oct 2019 | $4M | Sequoia Capital India [siliconindia, July 2020] |
| Series A | Jul 2020 | $8M | Qualgro [TechCrunch, July 2020] |
| Series B | Dec 2021 | $30M | Sequoia Capital India [TechCrunch, December 2021] |
Traction through partnerships
Hevo’s growth strategy has relied heavily on embedding itself within the ecosystems of the cloud data warehouses it serves. The company is a Snowflake Partner Connect member, allowing Snowflake users to spin up Hevo directly from within the Snowflake platform [newswire.ca, May 2024]. It also holds the “Google Cloud Ready - BigQuery” designation, a stamp of approval that its pipelines are optimized for Google’s data warehouse [docs.cloud.google.com, retrieved 2026]. These partnerships are critical distribution channels, placing Hevo directly in the workflow of its target customer at the moment they are setting up their data stack.
The company does not disclose specific customer counts, but its estimated annual revenue is $44.4 million, according to third-party estimates [growjo.com, retrieved 2026]. Employee headcount figures from public sources vary, but point to a team of several hundred. LinkedIn lists 240 employees [LinkedIn, retrieved 2026], while other sources estimate 295 to 500 [Forbes, retrieved 2026] [growjo.com, retrieved 2026]. A significant portion of these employees,60, according to one report,are categorized under ‘Other’ location, indicating a distributed, remote-first operational model [unifygtm.com, retrieved 2026].
The crowded pipeline
Hevo’s bet on no-code simplicity faces stiff competition in a category that has become fiercely contested. The landscape includes several well-funded players, each with a slightly different angle.
- Fivetran. The category leader, with a similar model of managed, pre-built connectors but a stronger enterprise sales motion and later-stage funding.
- Airbyte. An open-source alternative that has gained significant traction by offering a self-hosted, community-driven model, appealing to companies that want more control and lower costs.
- Stitch. A simpler, acquisition-focused tool now owned by Talend.
- Matillion. Focuses more on the transformation (the “T” in ETL) within cloud data warehouses, often used in conjunction with ingestion tools.
The risk for Hevo is one of compression. As larger platforms like Snowflake and Databricks expand their native data ingestion capabilities, and as open-source options like Airbyte mature, the value of a standalone, mid-market connector service could be squeezed. Hevo’s answer appears to be a deepening of its platform capabilities,moving beyond simple replication to offer more sophisticated transformation and reverse ETL (sending data from the warehouse back to operational systems),and a relentless focus on the user experience for non-technical teams.
What the dashboard is for
The product’s true ambition is written in its interface. It is not just a tool for moving bits; it is a bet on a cultural shift in who gets to ask questions of data. For decades, that power was reserved for specialists who could speak the language of databases. Hevo, and platforms like it, are betting that the next phase of business intelligence belongs to the people closest to the problems,the marketing manager, the sales ops lead, the product owner. They are the ones who feel the pain of siloed data most acutely, and who are least willing to file a ticket with IT and wait.
Hevo’s success hinges on whether that shift is real and permanent. Is the demand for a unified customer view strong enough to create a lasting, venture-scale business around the connectors? Or will the data integration layer become a commoditized feature, absorbed into the larger platforms? The company’s growth to an estimated $44 million in revenue and its placement inside Snowflake and BigQuery suggest the former is happening, for now. The click that connects Salesforce to Snowflake is a small action. But it answers a much larger, cultural question: in a company awash in data, who gets to see it all at once?
Sources
- [Perplexity Sonar Pro Brief, retrieved 2026] Hevo Data company overview and product description
- [TechCrunch, December 2021] No-code data pipeline platform Hevo raises $30 million | https://techcrunch.com/2021/12/17/no-code-data-pipeline-platform-hevo-raises-30-million/
- [TechCrunch, July 2020] Hevo draws in $8 million Series A for its no-code data pipeline service | https://techcrunch.com/2020/07/28/hevo-draws-in-8-million-series-a-for-its-no-code-data-pipeline-service
- [siliconindia, July 2020] Hevo Data bags $8 Mn in Series A funding round | https://www.siliconindia.com/startup/startup-funding/hevo-data-bags-8-mn-in-series-a-funding-round-nwid-24610.html
- [Dealroom, retrieved 2026] Hevo Data funding details
- [integrate.io, retrieved 2026] Data integration market sizing projection
- [newswire.ca, May 2024] Hevo Data included on Snowflake Partner Connect | https://www.newswire.ca/news-releases/hevo-data-announces-availability-on-snowflake-partner-connect-802816448.html
- [docs.cloud.google.com, retrieved 2026] Hevo Data Google Cloud Ready - BigQuery Partner designation
- [growjo.com, retrieved 2026] Hevo Data revenue and employee estimates
- [LinkedIn, retrieved 2026] Hevo Data LinkedIn profile | https://www.linkedin.com/company/hevodata
- [Forbes, retrieved 2026] Hevo Data company information
- [unifygtm.com, retrieved 2026] Hevo Data employee location data