Event planning is a surprisingly manual business, a tangle of spreadsheets, group chats, and half a dozen single-purpose tools. The Munich-based startup eventpage.ai is betting that one AI-generated page can be the start of a simpler knot. Founded in January 2024, the company has raised €320,000 in pre-seed funding and claims to have generated €100,000 in turnover in its first six months of operation, serving customers from sports giant Mizuno to the European Handball Federation [eventpage.ai, 2024] [Startbase, 2024].
The Canva-for-events wedge
Their wedge is a familiar one in software: be the simple, all-in-one starting point. The founders describe it as aiming to be "the Canva for events" [Munich Startup, 2024]. The core promise is a personalized event page created in four clicks from a short text briefing, which then expands into integrated ticketing, community features, location booking, and analytics. It’s a bet on consolidation, replacing the patchwork of Excel, WhatsApp, and email chains with a single platform where AI handles the initial heavy lifting of design and copy. For small teams and solo organizers, the appeal of a fast start is clear. The early revenue suggests some are willing to pay for that convenience, even in a crowded market.
Traction in the German ecosystem
The company’s initial foothold appears firmly in the DACH region. Press coverage is exclusively from German startup outlets, and its cited reference customers,Mizuno Corporation, Munich Innovation Ecosystem GmbH, and EHF Marketing,have strong European ties [Startbase, 2024]. The founders, Lasse Schmitt and Julian Wendorf, bring complementary backgrounds to the venture. Schmitt was previously a co-founder and CMO at drivEddy, a driving school platform, where he was responsible for brand strategy and customer-centric product development [berlinsbi.com, 2026]. Wendorf lists experience in brand marketing and business development [LinkedIn, 2026]. This blend of operational branding and marketing savvy is a logical fit for a product selling aesthetics and ease-of-use.
| Founder | Role | Key Prior Experience |
|---|---|---|
| Lasse Schmitt | Co-Founder | Co-founder & CMO, drivEddy GmbH (driving school platform) [berlinsbi.com, 2026] |
| Julian Wendorf | Co-Founder & CEO | Background in brand marketing, agile project management, and business development [LinkedIn, 2026] |
Where the platform bet gets hard
Building an all-in-one platform is an ambitious, capital-intensive path. The event tech space is not empty; it’s occupied by large, entrenched incumbents like Eventbrite and Cvent, which offer deep feature sets and massive networks. For eventpage.ai, the path to scaling beyond its early adopters involves navigating several specific challenges.
- Feature depth vs. simplicity. The four-click page is a great hook, but professional event organizers eventually need complex workflows, robust CRM integrations, and sophisticated reporting. Adding these without collapsing the simple UX is a classic platform dilemma.
- Network effects. A platform’s value often multiplies when attendees and organizers are all in the same ecosystem. Building that critical mass from a regional base against global players is a steep climb.
- Monetization scale. The reported €100k in six months is a solid start, but it translates to an estimated annual run rate just north of €200k. Moving from thousands of users to sustainable, high-value enterprise contracts requires a different sales motion and likely, more capital [eventpage.ai, 2024] [Startbase, 2024].
The company’s €320,000 war chest from investors Campus Founders Ventures and D11Z is enough for runway, but the next round will need to demonstrate that the AI-generated page is a true wedge into a broader, paid workflow, not just a neat feature [Startbase, 2024].
Putting their early numbers in perspective, that €100k in six months suggests an average revenue per user (ARPU) in the tens of euros, assuming they are indeed serving "thousands of users" as reported [StartingUp, 2024]. To justify a platform valuation, they’ll need to systematically lift that figure, either by moving users to higher-tier plans or landing larger organizational deals. Their real competition isn’t the spreadsheet; it’s the inertia of event planners already logged into Eventbrite. To win, eventpage.ai must prove its all-in-one suite is not just easier to start with, but materially better to stay with.