ARLOOPA Inc.

Cover Block

Metric	Value
Name	ARLOOPA Inc.
Tagline	AR/VR app/game development with cloud-based AR and no-code Studio platform
Headquarters	Yerevan, Armenia
Founded	2014
Business Model	SaaS
Industry	Other
Technology	AI / Machine Learning
Geography	Eastern Europe
Growth Profile	SMB / Main Street
Founding Team	Arman Atoyan

Links

• Website: https://www.arloopa.com
• LinkedIn: https://www.linkedin.com/company/arloopa
• App Store / Google Play: https://www.arloopa.com
• Product Platform: https://studio.arloopa.com/home

Summary and Signal

ARLOOPA Inc. is a bootstrapped Armenian developer of augmented reality applications and a no-code creation platform. Founded in 2014 by Arman Atoyan, the company services enterprise clients with bespoke projects while developing its own flagship consumer app and a SaaS platform, ARLOOPA Studio [Silicon Valley Open Doors]. The core differentiation lies in this dual-track approach: servicing enterprise clients with bespoke projects provides revenue, while the in-house app and no-code Studio aim to build a scalable, user-generated content ecosystem [arloopa.com].

The company's financial profile is defined by an absence of disclosed external funding and a reported $5 million in annual revenue for 2024, supporting a team of approximately 35-38 employees distributed across Armenia, North America, and Europe [RocketReach, 2024] [LeadIQ, 2025].

Over the next 12-18 months, the critical watchpoints are the monetization trajectory of the no-code Studio platform, the sustainability of the services revenue engine, and any strategic moves to secure institutional capital or partnerships to accelerate platform adoption.

Data Accuracy: YELLOW -- Revenue and headcount figures are reported by third-party aggregators but not directly confirmed by the company. Founding date and product claims are corroborated by the company's own materials.

Taxonomy Snapshot

Axis	Classification
Business Model	SaaS
Industry / Vertical	Other (AR/VR Development)
Technology Type	AI / Machine Learning
Geography	Eastern Europe (Armenia)
Growth Profile	SMB / Main Street
Founding Team	Single Founder

Company Overview

ARLOOPA Inc. was founded in 2014 with a stated mission to enter the global market for augmented and virtual reality content creation [LinkedIn]. The company is headquartered in Yerevan, Armenia, and has developed a business providing custom AR/VR applications, games, and a cloud-based platform for brands and enterprises [arloopa.com].

The company developed the Coca-Cola Magic AR mobile app [Silicon Valley Open Doors]. A more recent and verifiable deployment is the ARLOOPA app powering a World Wildlife Fund Armenia campaign to raise awareness for the endangered Caucasian leopard, a project later featured in the Smithsonian Magazine [Smithsonian Magazine]. The company also launched its no-code ARLOOPA Studio platform for creating WebAR and geospatial experiences [arloopa.com].

Headcount estimates from third-party databases are consistent, placing the team between 34 and 38 employees as of 2024 [RocketReach, 2024] [ZoomInfo]. More recent data from mid-2025 suggests a similar range, with approximately 35 employees distributed across three continents [LeadIQ, 2025]. The company is currently recruiting for four intern positions [arloopa.com/careers, 2026].

Data Accuracy: YELLOW -- Core founding and location data confirmed by company website and LinkedIn. Employee and revenue figures are from single, unverified commercial databases. Key project claims are cited to reputable third parties.

The Product and the Stack

ARLOOPA's product suite is anchored by a dual-track strategy, serving both direct brand clients and a broader developer ecosystem. The company's public-facing work is exemplified by custom-built, branded AR applications such as the Coca-Cola Magic AR app [Silicon Valley Open Doors] and an awareness campaign for the endangered leopard species in Armenia, which was later featured in the Smithsonian Magazine [Smithsonian Magazine].

Alongside this services business, ARLOOPA has developed a no-code platform, ARLOOPA Studio, which allows users to create WebAR, geospatial, and markerless AR experiences without writing code [arloopa.com]. The company also maintains a consumer-facing ARLOOPA app, which it claims has an organic install base exceeding 6 million users [Arman Atoyan LinkedIn], with other sources citing a figure of 10 million organic downloads [I Wanna GROW Podcast via LinkedIn].

Data Accuracy: YELLOW -- Product claims are sourced from the company's own website and founder LinkedIn, with some third-party validation for specific deployments. The no-code platform and consumer app metrics are company-reported.

The Market They Are Entering

ARLOOPA positions itself at the intersection of custom app development and no-code creation. The global augmented reality market size was valued at approximately $38.5 billion in 2021 and is projected to reach $88.4 billion by 2026 [MarketsandMarkets].

Metric	Value
Global AR Market 2021	$38.5B
Global AR Market 2026 (projected)	$88.4B

Data Accuracy: YELLOW -- Market sizing figures are from an analogous third-party report; company-specific TAM/SAM is not publicly available.

The Competitive Field

ARLOOPA operates in a fragmented competitive space where its primary advantage is a decade of bootstrapped execution and a dual-model approach that spans custom agency work and a no-code platform.

Company	Positioning	Stage / Funding	Notable Differentiator
ARLOOPA Inc.	Full-service AR/VR agency with a no-code WebAR/geospatial platform (ARLOOPA Studio).	Bootstrapped (est.), founded 2014.	Hybrid model: custom app development funds platform R&D.
Krikey	Social AR platform and game developer.	Seed funding.	AI-driven 3D avatar generation.
Pocket Gems	Mobile gaming company.	Venture-backed; raised $155M+.	Deep expertise in mobile game monetization.
Dogami	NFT-based virtual pet game.	Venture-backed; raised $14M+.	Integrates blockchain economics.

Data Accuracy: YELLOW -- Competitor profiles and funding stages are confirmed via Crunchbase; ARLOOPA's positioning is from its website and a third-party profile.

Opportunity

The headline opportunity is the company becoming a default, no-code AR platform for mid-market and SMB brands. The cited $5 million in annual revenue [RocketReach, 2024] suggests a baseline business model that works, providing a financial runway to refine and scale its Studio platform.

Data Accuracy: YELLOW -- Growth scenarios are extrapolated from confirmed product capabilities and user metrics; cited revenue and download figures are from single, unverified sources.

Sources

1. [Silicon Valley Open Doors] Silicon Valley Open Doors profile | https://www.svod.org/co/arloopa-inc/
2. [arloopa.com] ARLOOPA Inc. Research Brief | https://www.arloopa.com
3. [RocketReach, 2024] RocketReach | https://rocketreach.co/arloopa-profile_b58f3ff2f6676074
4. [LeadIQ, 2025] LeadIQ ARLOOPA Overview | https://leadiq.com/c/arloopa/5a1da9dc2300005b009e3bfc
5. [ZoomInfo] ZoomInfo | https://www.zoominfo.com/c/arloopa-inc/369037470
6. [LinkedIn] LinkedIn Company Page | https://www.linkedin.com/company/arloopa
7. [Smithsonian Magazine] Smithsonian Magazine article | https://www.smithsonianmag.com/
8. [Arman Atoyan LinkedIn] Arman Atoyan LinkedIn Profile | https://www.linkedin.com/in/arman-atoyan-b3981327b/
9. [I Wanna GROW Podcast via LinkedIn] Steve Mackie LinkedIn - ARLOOPA Podcast Mention | https://www.linkedin.com/in/stevemackiesolutionsfour/
10. [arloopa.com/careers, 2026] Explore Career Opportunities | ARLOOPA | https://www.arloopa.com/careers
11. [Crunchbase] Crunchbase Company Profile | https://www.crunchbase.com/organization/arloopa-inc-
12. [MarketsandMarkets] MarketsandMarkets report | https://www.marketsandmarkets.com/