JENNi (Jenni Pro Inc.)
Commerce platform for instant local commerce
Website: https://jennipro.com
Cover Block
| Company Name | JENNi (Jenni Pro Inc.) |
| Tagline | Commerce platform for instant local commerce [Mateo Albarracín LinkedIn post, Feb 2025] |
| Headquarters | San Antonio, Texas |
| Founded | 2025 |
| Stage | Pre-Seed |
| Business Model | Marketplace |
| Industry | Logistics / Supply Chain |
| Geography | North America |
| Growth Profile | Venture Scale |
| Founding Team | Co-Founders (3+) |
Links
- Website: https://jennipro.com
- LinkedIn: https://www.linkedin.com/company/jenni-pro
- Shopify App Store: https://apps.shopify.com/jenniapp-1
What an Investor Needs First
JENNi is a pre-seed commerce platform building a decentralized network to connect local store inventories with online demand for instant fulfillment [Mateo Albarracín LinkedIn post, Feb 2025]. Founded in San Antonio in January 2025, the company aims to create a software layer that allows retailers to use each other's stock as backup inventory, with fulfillment handled by partners like DoorDash [Shopify App Store, 2026].
Founder-market fit is anchored by CEO Ben Jones, a repeat founder who previously built and led Skipcart, an on-demand delivery company [San Antonio Business Journal, Mar 2022]. He is joined by three co-founders, including COO Mateo Albarracín Duque [Albarracín LinkedIn post, Feb 2025].
As of mid-2025, the company has not publicly disclosed any external funding rounds. The business model appears to be a marketplace or platform fee structure, facilitated by Stripe, connecting retailers seeking inventory redundancy with delivery networks. Key signals to monitor include the closure of an initial institutional round, merchant adoption figures, and technical validation of the platform's ability to dynamically route orders.
Data Accuracy: YELLOW -- Core team and product positioning confirmed via primary LinkedIn sources and Shopify listing; funding and traction are not publicly available.
Taxonomy Snapshot
| Axis | Value |
|---|---|
| Stage | Pre-Seed |
| Business Model | Marketplace |
| Industry / Vertical | Logistics / Supply Chain |
| Geography | North America |
| Growth Profile | Venture Scale |
| Founding Team | Co-Founders (3+) |
Inside the Company
JENNi, operating as Jenni Pro Inc., is a pre-seed stage venture founded in January 2025 and headquartered in San Antonio, Texas [Ben Jones LinkedIn, 2025]. The company debuted via a LinkedIn post from co-founder Mateo Albarracín Duque in February 2025 [Mateo Albarracín LinkedIn post, Feb 2025].
The founding story is anchored by CEO Ben Jones, a repeat founder with experience in the on-demand logistics space from his prior role as founder and CEO of Skipcart [San Antonio Business Journal, Mar 2022]. His co-founders include Mateo Albarracín Duque as Chief Operating Officer, alongside Alan Hickey and Patrick Walther [Mateo Albarracín LinkedIn post, Feb 2025]. Alan Hickey is also listed as Chief Revenue Officer [RocketReach, 2026].
Data Accuracy: YELLOW -- Founding date and team composition are confirmed via LinkedIn, but corporate entity and early milestones lack independent public corroboration.
Under the Hood
CEO Ben Jones frames the company's mission as "decentralizing commerce" [Ben Jones LinkedIn, 2025], while COO Mateo Albarracín Duque calls it a "commerce platform for instant local commerce" [Mateo Albarracín LinkedIn post, Feb 2025].
A Shopify app listing, "JENNi Local Commerce - Instant backup inventory," states its purpose is to fulfill orders when a merchant runs out of stock [Shopify App Store, 2026]. The company website describes a network where local store inventories serve as backup for e-commerce sellers, with orders fulfilled instantly through partners including DoorDash and SHEIN, using Stripe to process transactions [jennipro.com, 2026].
Data Accuracy: YELLOW -- Core positioning from founder LinkedIn posts; functional details from a single Shopify app listing and company FAQ page. Technical stack and product roadmap are not disclosed.
Market Research
No third-party market sizing for a 'decentralized commerce' category is available. The company operates at the intersection of local on-demand delivery, distributed order management, and retail inventory orchestration. The global same-day delivery market was valued at $15.6 billion in 2023 and is projected to reach $42.1 billion by 2031 [Verified Market Research, 2024].
| Metric | Value |
|---|---|
| Same-Day Delivery Market 2023 | $15.6B |
| Same-Day Delivery Market 2031 | $42.1B |
Data Accuracy: YELLOW -- Market sizing is from a single third-party report for an analogous, not direct, market. Demand drivers are inferred from broader industry trends and a cited product description.
Competition and Substitutes
JENNi enters a market defined by established platforms for local delivery and inventory management. The incumbent layer consists of major on-demand delivery platforms like DoorDash, Uber Eats, and Instacart [PUBLIC]. Adjacent to these are last-mile logistics providers, including Skipcart, and inventory management software for retailers [Shopify App Store, 2026].
JENNi's primary edge is the founder-level experience of CEO Ben Jones in building and operating a last-mile delivery network with Skipcart [San Antonio Business Journal, Mar 2022]. JENNi's exposure lies in its dependency on the platforms it seeks to augment, such as DoorDash [jennipro.com, 2026].
Data Accuracy: YELLOW -- Competitive analysis is inferred from company positioning and adjacent market segments; no direct competitor citations are available.
Opportunity
JENNi aims to become the default infrastructure for decentralized, instant commerce. CEO Ben Jones previously built and scaled Skipcart, providing experience in the coordination of local fulfillment [San Antonio Business Journal, Mar 2022].
| Scenario | What happens | Catalyst | Why it's plausible |
|---|---|---|---|
| Platform for DTC Brand Resilience | JENNi becomes the go-to backup fulfillment solution for direct-to-consumer brands. | A major partnership with a platform like Shopify. | The company has a live app on the Shopify App Store [Shopify App Store, 2026]. |
| White-Label Network for Enterprise Retail | Large retailers license JENNi's network to offer instant delivery. | Securing a pilot with a national retailer. | CEO Ben Jones's role at EquityX provides a potential test bed [LinkedIn]. |
Data Accuracy: YELLOW -- Core opportunity thesis is inferred from founder background and platform positioning; specific growth scenarios are supported by a single public source.
Sources
- [Mateo Albarracín LinkedIn post, Feb 2025] Big news: I'm excited to share that... | https://www.linkedin.com/posts/mateoalbarracinduque_big-news-im-excited-to-share-that-activity-7369018477174628352-_Oys
- [Ben Jones LinkedIn, 2025] Ben Jones LinkedIn Profile | https://www.linkedin.com/in/ben-jones-8b9846146
- [San Antonio Business Journal, Mar 2022] 40 Under 40: Ben Jones, Skipcart | https://www.bizjournals.com/sanantonio/news/2022/03/25/40-under-40-ben-jones-skipcart.html
- [Shopify App Store, 2026] JENNi Local Commerce - Instant backup inventory. We fulfill orders when you run out. | https://apps.shopify.com/jenniapp-1
- [jennipro.com, 2026] Swift Local Inventory Fulfillment: Boost Your E-Commerce | https://jennipro.com/faq
- [LinkedIn, 2026] JENNi Company Page | https://www.linkedin.com/company/jenni-pro
- [RocketReach, 2026] Alan Hickey Email & Phone Number | https://rocketreach.co/alan-hickey-email_29214200
- [Verified Market Research, 2024] Same-Day Delivery Market Size, Share, Trends, Forecast 2024-2031 | https://www.verifiedmarketresearch.com/product/same-day-delivery-market/
Articles about JENNi (Jenni Pro Inc.)
- JENNi's San Antonio Bet Is a Commerce Network for the Local Store's Back Room — The pre-seed startup, led by Skipcart founder Ben Jones, aims to connect local inventory to online demand for instant delivery.