Origami
AI sales intelligence platform for B2B lead discovery and prioritization
Website: https://origami.chat
The People Building It
Origami was founded in 2024 by Finn Mallery and Kenson Chung, launching publicly as part of Y Combinator's Fall 2024 batch [Y Combinator, Sep 2024]. The company is incorporated as AirSplash, Inc., and operates from San Francisco, California [Perplexity Sonar Pro, 2024]. Its early operational footprint was a shared apartment in the city's Hayes Valley neighborhood [SF Standard, Mar 2025].
The Company in Brief
Key milestones follow a compressed timeline typical of accelerator-backed ventures. The founders reported generating $50,000 in monthly revenue with a manual, pre-product service for initial customers [YouTube, 2024]. This was followed by the official Y Combinator launch in September 2024 and a subsequent Product Hunt feature where the AI platform reached the number one spot [Origami, 2024]. By early 2025, the team had grown to 10 employees [Y Combinator, Sep 2024]. A more recent traction signal points to the company reaching $50,000 in monthly recurring revenue within its first 50 days of operating the software product [ARR Club, 2026]. The company's earliest customers also served as its initial investors, with TouchSuite, Loop, and Stellar participating in an undisclosed seed round [Origami Agents, 2026].
Data Accuracy: YELLOW -- Core facts are confirmed by Y Combinator and Crunchbase. Key traction and operational details stem from single, less-verified sources or company announcements.
What They Have Built
Origami's product is positioned as an AI-powered spreadsheet, allowing go-to-market teams to discover, prioritize, and act on B2B leads using a single prompt [Crunchbase, 2024]. The system uses LLM-guided agents to scan over 100 billion web pages, job boards, investor memos, and social networks in real-time [Perplexity Sonar Pro, 2024]. The go-to-market model is sales-assisted [Perplexity Sonar Pro, 2024]. The company's hiring of a Founding Engineer role suggests a focus on scaling the data ingestion pipeline and agent orchestration systems [Y Combinator, 2026].
Data Accuracy: YELLOW -- Product claims are sourced from the company's own materials and a third-party analysis; technical stack and scalability are inferred from hiring patterns.
Market Size and Demand
Origami enters a space historically defined by static databases and manual enrichment, aiming to replace those workflows with real-time, AI-driven prospecting. The broader sales intelligence and data market was estimated at $8.5 billion in 2024, with a projected compound annual growth rate of 12% [PitchBook, 2024].
| Metric | Value |
|---|---|
| B2B Sales Intelligence Software TAM (2024) | 8.5 $B |
| Projected CAGR (2024-2029) | 12 % |
Data Accuracy: YELLOW -- Market sizing is based on an analogous category report from a single publisher.
Who Else Is Fighting for This
Origami enters a crowded, mature market for B2B sales intelligence, positioning itself as a more automated, AI-native alternative to established data platforms and newer workflow tools.
| Company | Positioning | Stage / Funding | Notable Differentiator |
|---|---|---|---|
| Origami | AI-powered spreadsheet for lead discovery & prioritization via LLM-guided agents. | Seed (YC F24); funding undisclosed. | AI-native, agent-based workflow; claims real-time scanning of 100B+ web sources. |
| Apollo.io | Unified sales intelligence and engagement platform. | Venture-backed; $100M+ total funding. | Extensive database with integrated email and phone dialer. |
| Clay | Personalization platform that aggregates data for outreach. | Venture-backed; $67M total funding. | Focus on data enrichment for hyper-personalized campaigns. |
| Clearbit | B2B data provider for enrichment and lead scoring. | Acquired by HubSpot (2023). | Deep integration with the HubSpot ecosystem. |
| ZoomInfo | Enterprise-grade B2B contact and company database. | Public (ZI). | Dominant market share, highest data coverage. |
| smooth.AI | Real-time sales intelligence and contact data. | Venture-backed. | Browser extension for real-time data access. |
| SalesIntel | B2B contact data with a human-verified guarantee. | Venture-backed. | Emphasis on data accuracy via human verification teams. |
Data Accuracy: YELLOW -- Competitor profiles are well-established public knowledge; Origami's differentiation claims are sourced from its own materials and a third-party database.
Opportunity
The prize for Origami is a position as the default AI-native intelligence layer for B2B sales. The company's early positioning centers on moving from static databases to dynamic, agent-driven prospecting. Its Y Combinator backing [Y Combinator, Sep 2024] and initial traction claim of $50k MRR within 50 days of launch [ARR Club, 2026] suggest early product-market fit.
Data Accuracy: YELLOW -- The core opportunity thesis is built on the company's stated product vision and early institutional backing (YC), but key traction metrics are from a single secondary source.
Sources
- [Y Combinator, Sep 2024] Origami: Find your perfect leads with one prompt | https://www.ycombinator.com/companies/origami-2
- [Crunchbase, 2024] Origami - Crunchbase Company Profile & Funding | https://www.crunchbase.com/organization/origami-agents
- [Origami, 2024] Origami Hits #1 on Product Hunt, AI Lead Generation with One Prompt | https://origami.chat/blog/origami-launches-on-product-hunt-number-one
- [SF Standard, Mar 2025] Meet the hotshot kids grinding 17-hour days in an AI den | https://sfstandard.com/2025/03/06/startups-grindcore-ai-agents-hayes-cerebral-valley/
- [YouTube, 2024] He Built a $50K/Month AI Startup BEFORE building the Product | https://www.youtube.com/watch?v=undefined
- [ARR Club, 2026] Origami Agents at $50k MRR in first 50 days | https://www.arr.club/signal/origami-agents-at-50k-mrr-in-first-50-days
- [Origami Agents Blog, 2026] Origami Agents Secures Seed Funding | https://www.origamiagents.com/blog/seed-round-announcement
- [SF Standard, Aug 2025] ‘The hot girl at the club’: How founding engineers became Silicon Valley’s biggest catch | https://sfstandard.com/2025/08/14/founders-engineers-startups-silicon-valley-hiring-big-tech-/
- [Y Combinator, 2026] Jobs at Origami | https://www.ycombinator.com/companies/origami-2/jobs
- [PitchBook, 2024] B2B Sales Intelligence Software Market Report | https://pitchbook.com/profiles/industry/software/enterprise-software/sales-intelligence
Articles about Origami
- Origami's AI Spreadsheet Has Reached $50k in Monthly Revenue — The Y Combinator-backed sales intelligence startup is betting on a manual, sales-assisted motion to find its first customers before the product is fully built.