Rebel Tickets

Cover Block

PUBLIC

Name	Rebel Tickets
Tagline	Secure fan-to-fan resale platform verifying tickets for Spanish live events
Headquarters	Bizkaia, Spain
Founded	2021
Stage	Pre-Seed
Business Model	Marketplace
Industry	Media / Entertainment
Technology	Software (Non-AI)
Geography	Western Europe
Growth Profile	Venture Scale
Founding Team	Co-Founders (3+)
Funding Label	Pre-seed
Total Disclosed	~$550,000 (€500,000) [Preqin, November 2025]

Links

PUBLIC

• Website: https://www.rebeltickets.es
• LinkedIn: https://es.linkedin.com/company/rebel-tickets

Executive Summary

PUBLIC Rebel Tickets is a Spanish fan-to-fan ticket resale marketplace that aims to secure a secondary market long defined by fraud and price gouging, a bet that deserves attention as live events rebound and regulatory scrutiny on scalping intensifies [Preqin, November 2025]. The company was founded in 2021 as a university project by a group of LEINN students from Mondragon University, who built an initial service on Instagram before formalizing the platform [SPRI, 2023-2024]. Its core product is a web and mobile marketplace that verifies ticket authenticity, caps resale prices, and reissues tickets with new barcodes to eliminate duplication, positioning itself as an official resale channel for event promoters [Preqin, November 2025].

The founding team, led by CEO Asier Bengoa and CMO Nerea Zarragoitia, brings direct experience from building the service from the ground up but lacks a public track record in scaling a marketplace or navigating international ticketing partnerships [LinkedIn, 2026]. The company closed a €500,000 (approximately $550,000) pre-seed round in late 2025 to enhance operations, though the investor syndicate remains undisclosed [TheTicketingBusiness, Nov 2025]. Its business model as a marketplace suggests transaction fee revenue, but specific take rates and financial performance are not public.

Over the next 12-18 months, the key watchpoints are the execution of stated international expansion plans into Scandinavia and the United States, the conversion of reported collaborations with "important festivals" into named, recurring partnerships, and the team's ability to scale operations beyond its current nine-person base [SPRI]. The verdict in Analyst Notes will turn on whether this young team can translate regional anti-fraud credibility into defensible market share against entrenched, global secondary ticketing platforms. Data Accuracy: YELLOW -- Key facts (funding, founding) confirmed by multiple sources; user and partnership metrics rely on single, unverified claims.

Taxonomy Snapshot

Axis	Classification
Stage	Pre-Seed
Business Model	Marketplace
Industry / Vertical	Media / Entertainment
Technology Type	Software (Non-AI)
Geography	Western Europe
Growth Profile	Venture Scale
Founding Team	Co-Founders (3+)
Funding	Pre-seed (total disclosed ~$550,000)

Company Overview

PUBLIC

Rebel Tickets emerged from a university project in 2021, founded by a group of LEINN (Leadership, Entrepreneurship, and Innovation) students from Mondragon University in the Basque Country [SPRI, 2023-2024]. The initial concept was to create a more secure alternative to informal social media resale for local events, evolving from an Instagram-based ticket exchange into a dedicated platform [Europe Digital Hub, 2023]. The company is headquartered in Bizkaia, Spain, and operates as a private limited company, though its specific legal entity name is not detailed in public registries.

The company's development has followed a measured, product-led trajectory. After its founding, the team focused on building a web marketplace and mobile application, launching the latter in 2023 or 2024 to facilitate fan-to-fan resale for nightlife and festival tickets [SPRI, 2023-2024]. A significant milestone was the closing of a €500,000 (approximately $550,000) pre-seed funding round in November 2025, capital intended to enhance operations and scale the platform's reach [Preqin, November 2025] [TheTicketingBusiness, Nov 2025]. Public reports indicate the team had grown to nine full-time staff by late 2023 or early 2024 [SPRI, 2023-2024].

Data Accuracy: YELLOW -- Founding narrative and pre-seed round corroborated by multiple regional sources; headcount and entity details are from a single public report.

Product and Technology

MIXED The product is a mobile-first marketplace designed to address the specific pain points of Spain's secondary ticketing market, where fraud and price gouging are common consumer complaints [Preqin, November 2025]. Its core mechanics are built around verification and control, positioning it as a sanctioned alternative to informal resale channels.

From a user perspective, the platform operates through a web marketplace and a dedicated mobile app, focusing on events in major Spanish cities like Madrid, Barcelona, and Bilbao [SPRI, 2023-2024]. The key technical differentiator is a multi-step verification process. When a seller lists a ticket, the platform reportedly uses an automated system to validate its authenticity [Rebel Tickets Support]. Once sold, the original ticket barcode is invalidated and a new, unique barcode is issued to the buyer, a process intended to eliminate the risk of duplicate sales or fraud [Duros a 4 pesetas]. For promoters, the platform offers integration as an official fan-to-fan resale channel, providing them with oversight and a share of the secondary market revenue [Wololo Sound].

• Anti-fraud protocol. The company emphasizes a "rigorous" guaranteed delivery system, though the specific technical components of this protocol are not detailed in public sources [Rebel Tickets].
• Pricing controls. A publicly stated feature is the ability to cap resale prices, a direct response to consumer frustration with speculative pricing [Preqin, November 2025].
• AI-powered verification. One source mentions AI is used for the automatic verification of uploaded tickets, but the depth of this implementation and the underlying models are not specified [Rebel Tickets Support].

Public announcements indicate an ambition to expand the product's geographic footprint, with plans to initiate an internationalization process entering Scandinavia and the United States in 2026 [SPRI]. This would represent a significant scaling challenge for both the product's localization and its fraud detection systems, which are currently tuned for the Spanish market.

Data Accuracy: YELLOW -- Core product claims are repeated across multiple regional press articles, but technical specifics on verification systems and AI implementation are sourced from single, unverified outlets.

Market Research

MIXED

The Spanish secondary ticketing market presents a clear opportunity for a trusted intermediary, as persistent fraud and price speculation have eroded consumer confidence in a space where demand for live experiences remains strong.

Third-party market sizing specific to Spain's fan-to-fand resale segment is not publicly available. The broader European secondary ticketing market was valued at approximately €2.5 billion in 2023, according to a report from the European Ticketing Association cited by industry trade publications [TheTicketingBusiness, 2024]. For context, the global secondary ticketing market is a multi-billion dollar industry, with estimates from Juniper Research placing the total transaction value for digital event ticketing (primary and secondary) at over $68 billion globally in 2024 [Juniper Research, 2024]. Rebel Tickets' initial serviceable obtainable market (SOM) is the Spanish market, where its cited partnerships and mobile app deployments are focused.

Demand is driven by a post-pandemic surge in live event attendance and a structural mismatch between fixed primary ticket supply and variable fan demand. The core tailwind for a platform like Rebel Tickets is the widespread consumer frustration with fraudulent listings and exorbitant prices on unregulated resale channels, which has created a willingness among both fans and event organizers to support official, capped resale alternatives. Industry coverage notes a growing push from promoters and venues across Europe to recapture control and revenue from the secondary market by designating official resale partners [TheTicketingBusiness, 2024].

Key adjacent markets include primary ticketing software and integrated event management platforms, which are increasingly adding resale modules as a feature. The primary substitute market remains informal peer-to-peer sales on social media platforms and classified sites, which dominate in terms of volume but carry the highest fraud risk. A significant macro force is regulatory; several European countries, including Spain, have enacted or are considering consumer protection laws targeting speculative ticket resale, which could mandate price caps and verification, directly aligning with Rebel Tickets' stated value proposition [DEIA, 2025-11].

Metric	Value
Global Digital Event Ticketing (2024)	68 $B
European Secondary Market (2023)	2.5 €B

The available sizing data underscores the scale of the broader ticketing ecosystem, within which the secure resale niche Rebel Targets occupies is a meaningful, addressable segment. The company's potential, however, hinges on capturing share within Spain's specific regulatory and competitive environment before considering international expansion.

Data Accuracy: YELLOW -- Market sizing figures are cited from third-party industry reports, but specific segmentation for Spain's secure resale niche is not corroborated by independent public sources.

Competitive Landscape

MIXED Rebel Tickets positions itself as a regulated, fraud-focused alternative within Spain's fragmented secondary ticketing market, a space dominated by global platforms with questionable local reputations and informal peer-to-peer channels.

The competitive map must be drawn from broader market context. The secondary ticketing landscape in Spain is not a single battlefield but a collection of distinct segments, each with different players. The primary incumbents are global marketplaces like Viagogo and StubHub, which operate internationally with significant brand recognition but face persistent criticism for fraud, price gouging, and a lack of integration with primary sellers [TheTicketingBusiness, Nov 2025]. Adjacent substitutes include informal social media groups (Facebook, Instagram) and classified ad sites, which offer zero fraud protection. A newer, more direct competitive set consists of official resale channels integrated by primary ticketing companies themselves, such as those offered by Ticketmaster or Entradas.com, which validate tickets but often lack a dedicated fan-to-fan marketplace feel. Rebel Tickets attempts to carve a niche between these poles, offering the security and promoter partnerships of an official channel with the independent, fan-centric marketplace model of a global platform.

The company's claimed edge rests on two pillars: its regional focus on Spain's specific fraud problems and its model of collaborating with promoters as an official resale partner. The first is a perishable advantage. A global player could decide to invest in localized fraud prevention and compliance to improve its standing in the Spanish market. The second edge, the promoter partnership model, is more defensible if it translates into exclusive integrations. Securing contracts with key Spanish festivals and venues creates a moat of distribution that is difficult to replicate without local relationships and a tailored value proposition. However, this edge is only as durable as the contract terms and the platform's ability to consistently deliver value to those partners.

Rebel Tickets is most exposed on two fronts. First, it lacks the capital and brand scale of the global incumbents, which can outspend on marketing and absorb losses to gain market share. Second, its greatest long-term threat may come from the primary ticketing platforms themselves. If a major player like Ticketmaster decides to aggressively expand its own integrated fan-to-fan resale functionality in Spain, it could use its existing relationships with virtually every major venue and promoter, effectively cutting off Rebel Tickets' supply of official partnerships. The company's current focus on regional events and nightlife may provide a temporary shelter, but scaling into national sports and large concerts would inevitably bring it into direct conflict with these gatekeepers.

Looking at an 18-month scenario, the most plausible competitive outcome hinges on partnership momentum. The winner in this segment will be the platform that successfully locks in a critical mass of mid-to-large Spanish promoters, making its marketplace the default, trusted option for fans. If Rebel Tickets can convert its reported collaborations with "some of the most important festivals" [Wololo Sound] into durable, exclusive deals, it could establish a defensible regional stronghold. Conversely, the loser will be any independent platform that fails to secure those partnerships and remains a generic resale option. Without a differentiated supply of tickets, it would be forced to compete solely on price and convenience against better-funded global players, a battle its current ~$550,000 war chest is unlikely to win [Preqin, November 2025].

Data Accuracy: YELLOW -- Competitive analysis is inferred from market context; no direct competitor names are confirmed in sources.

Opportunity

PUBLIC

If Rebel Tickets can establish itself as the trusted, default channel for secondary ticket transactions in Spain, it captures a significant slice of a market historically dominated by opaque, high-friction, and fraudulent resale.

The headline opportunity is to become the primary, promoter-sanctioned fan-to-fan resale infrastructure for the Spanish live events industry. The company's cited collaborations with festivals and event organizers suggest a path toward embedding its verification and payment rails directly into the primary ticketing flow [Wololo Sound]. This outcome is reachable because the core problem,fraudulent and speculative resale that damages fan experience and promoter revenue,is acute and widely acknowledged. By positioning as a solution that serves both sides of the market, Rebel Tickets could transition from a standalone marketplace to a utility-like layer integrated into event promotion, turning a regulatory and reputational headache for organizers into a managed, revenue-generating channel.

Growth would likely follow one of several concrete scenarios, each hinging on distinct catalysts.

Scenario	What happens	Catalyst	Why it's plausible
National Standard Bearer	Rebel Tickets becomes the mandated or preferred resale partner for a major Spanish festival circuit or a national sports league.	A multi-year exclusive partnership with a high-profile event series or venue operator.	The company's stated mission aligns with promoter interests in curbing fraud [King Newswire, June 2024]; its technology for ticket reissuance directly addresses a key pain point [Duros a 4 pesetas].
Geographic Expansion	The platform replicates its Spanish model in Scandinavia and the United States, as cited in its plans, leveraging learnings from a regulated European market [SPRI].	Successful execution of the 2026 internationalization plan, starting with a beachhead in a single new country.	The underlying problem of ticket fraud is not unique to Spain; a proven playbook for secure resale could be exportable.
Vertical SaaS Pivot	The verification and marketplace software is licensed to large primary ticketing companies or event promoters as a white-label solution.	A strategic deal with a primary ticketing provider seeking to offer a secure resale feature without building it.	The platform's architecture already supports promoter integrations [Wololo Sound], indicating a product built for B2B2C use cases from the start.

Compounding for Rebel Tickets would manifest as a classic two-sided network effect, amplified by data. Each new promoter partnership brings a captive audience of ticket holders into the marketplace, increasing liquidity for buyers. More transactions generate more data on pricing and fraud patterns, improving the automated verification systems the company claims to use [Rebel Tickets Support]. This creates a reinforcing cycle: better fraud prevention attracts more risk-averse fans and more reputable promoters, further crowding out informal and unsafe resale channels. The cited user base of 1.5 million, while unverified, suggests an initial liquidity pool that could be leveraged to attract larger partners [The Officer, 2026].

The size of the win can be framed by looking at comparable platforms in adjacent markets. Eventbrite, while a primary ticketing and event management platform, demonstrates the scale achievable in live events software, with a market capitalization fluctuating around $1.5 billion [Public Markets, 2026]. A more direct, though private, comparison might be Lyte, a U.S.-based fan-to-fan exchange and waitlisting platform that raised a $60 million Series C in 2022 [TechCrunch, 2022]. If Rebel Tickets executes on the National Standard Bearer scenario, capturing a dominant share of the secondary market for major Spanish events, it could plausibly command a valuation in the low hundreds of millions of dollars as a strategic regional asset. This is a scenario-based outcome, not a forecast, but it illustrates the prize for securing the default position in a core European live entertainment market.

Data Accuracy: YELLOW -- Opportunity scenarios are extrapolated from company-stated plans and partnerships; user and promoter counts are from single trade sources.

Sources

PUBLIC

1. [Preqin, November 2025] Rebel Tickets Asset Profile | https://www.preqin.com/data/profile/asset/rebel-tickets/779675

2. [SPRI, 2023-2024] REBEL TICKETS resale platform, now available on your cell phone | https://www.spri.eus/en/entrepreneurship-news/rebel-tickets-resale-platform-now-available-on-your-cell-phone/

3. [TheTicketingBusiness, Nov 2025] Spain’s Rebel Tickets secures half a million in pre-seed round | https://www.theticketingbusiness.com/2025/11/spains-rebel-tickets-secures-half-a-million-in-pre-seed-round/

4. [Europe Digital Hub, 2023] Rebel Tickets: ticket resale platform | https://www.europedigitalhub.eus/en/eworld/rebel-tickets-ticket-resale-platform

5. [LinkedIn, 2026] Asier Bengoa - Fundador & CEO - Rebel | LinkedIn | https://www.linkedin.com/in/asierbengoa/?_l=en

6. [LinkedIn, 2026] Nerea Zarragoitia - Founder and CMO en Rebel Tickets | LinkedIn | https://www.linkedin.com/in/nereazarragoitia-rebel/

7. [King Newswire, June 2024] Rebel Tickets Advocates for Official, Safe, and Fair Resale | https://kingnewswire.com/rebel-tickets-advocates-for-official-safe-and-fair-resale-24060312594/

8. [Wololo Sound] Collaborations with some of the most important festivals and events in Spain | https://wololosound.com/rebel-tickets/

9. [Duros a 4 pesetas] Reissues resold tickets with new barcode to eliminate duplication risks | https://duros4pesetas.com/rebel-tickets/

10. [Rebel Tickets Support] AI-powered automatic verification of uploaded tickets | https://support.rebeltickets.es/ai-verification

11. [Rebel Tickets] Guaranteed ticket delivery with rigorous anti-fraud protocol | https://www.rebeltickets.es/guarantee

12. [TheTicketingBusiness, 2024] European secondary ticketing market report | https://www.theticketingbusiness.com/2024/01/european-secondary-market-value-2023/

13. [Juniper Research, 2024] Digital Event Ticketing transaction value | https://www.juniperresearch.com/research/entertainment-media/digital-event-ticketing/

14. [DEIA, 2025-11] Rebel Tickets | La startup vizcaina que se planta ante la venta ilegal de entradas | https://www.deia.eus/economia/2025/11/24/rebel-tickets-startup-vizcaina-quiere-10391269.html

15. [The Officer, 2026] Rebel Tickets user base | https://theofficer.com/2026/01/rebel-tickets-growth-spain/