Rebolt
AI-powered CRM, marketing, and operations platform for home service pros
Website: https://rebolthq.com
Cover Block
| Name | Rebolt |
| Tagline | AI-powered CRM, marketing, and operations platform for home service pros |
| Headquarters | San Francisco, CA, USA |
| Founded | 2025 |
| Stage | Seed |
| Business Model | SaaS |
| Industry | Home Services / SMB Software |
| Technology | AI / Machine Learning |
| Geography | North America |
| Growth Profile | Venture Scale |
| Founding Team | Co-Founders (2) |
| Funding Label | Seed (total disclosed ~$1,250,000) |
Links
- Website: https://rebolthq.com
- LinkedIn: https://www.linkedin.com/company/rebolthq
- X / Twitter: https://twitter.com/rebolthq
- GitHub: https://github.com/rebolthq
What an Investor Needs First
Rebolt is a Y Combinator-backed startup building an AI-powered platform that consolidates CRM, marketing, and operations for home service businesses [Y Combinator, 2025]. The company, which rebranded from BuiltRight in 2024, aims to replace a suite of point solutions with a single system that handles lead capture, AI voice assistants, quoting, and payments [Landscape Management, 2024].
Its founding team pairs enterprise systems engineering with early-stage product development. Co-founder Celia Manzano spent four years building scalable solutions at Salesforce, while Javier Sanchez was a founding engineer at Stack AI (YC W23) [goexponential.org, 2026] [LinkedIn (Javier Sánchez), GitHub, 2026]. They have raised a $1.25 million seed round [Crunchbase, Oct 2024].
The platform is positioned as a premium alternative to DIY website builders, with pricing starting at $82 per month for a standalone CRM and scaling to $290 per month for a bundled annual plan [Landscape Management, 2024].
Data Accuracy: YELLOW -- Core company facts are confirmed by Y Combinator and a trade publication, but team background and funding details rely on limited or inferred sources.
Taxonomy Snapshot
| Axis | Value |
|---|---|
| Stage | Seed |
| Business Model | SaaS |
| Industry / Vertical | Other (Home Services) |
| Technology Type | AI / Machine Learning |
| Geography | North America |
| Growth Profile | Venture Scale |
| Founding Team | Co-Founders (2) |
| Funding | Seed (total disclosed ~$1,250,000) |
Inside the Company
Rebolt is a San Francisco-based software company founded in 2025 that provides an integrated AI platform for home service businesses. The company emerged from a rebrand of an earlier entity, BuiltRight, and launched its AI-powered CRM and voice assistant in late 2024 [Landscape Management, 2024]. Its mission is to replace multiple point solutions with a single platform for lead capture, scheduling, invoicing, and marketing [rebolthq.com].
Key milestones trace a rapid evolution from a web design service to a broader operational platform. The company began as BuiltRight, focusing on industry-specific website design for landscapers, movers, and pressure washing companies [rebolthq.com]. In 2024, it rebranded to Rebolt and expanded its product scope, launching an integrated CRM suite that includes an AI voice assistant for automating lead qualification and follow-ups [Landscape Management, 2024]. The company was accepted into the Y Combinator Winter 2025 batch [Y Combinator, 2025].
Data Accuracy: YELLOW -- Founding year and rebrand confirmed by a trade publication and company website; YC participation is public.
Under the Hood
Rebolt's product is an all-in-one AI platform for home service businesses. The company's website and trade press describe a suite that integrates lead capture, AI voice assistants, quoting, scheduling, dispatch, invoicing, payments, SEO, reviews, and social media management [rebolthq.com, 2024] [Landscape Management, 2024]. The central claim is to replace up to 10 disparate tools with a single system.
The platform's most distinctive feature is its AI voice assistant, which handles lead qualification and follow-up calls automatically [Landscape Management, 2024]. The company also offers managed website design and SEO services, targeting specific verticals like landscaping, moving, and pressure washing [rebolthq.com].
Pricing is structured in tiers, starting at $82 per month for a standalone CRM package and rising to $290 per month for a bundled annual plan [Landscape Management, 2024]. Job postings for engineering roles, which mention full-stack development with React and Node.js, suggest a modern web-based tech stack [Y Combinator, 2026].
Data Accuracy: YELLOW -- Product scope and pricing are described in a trade publication and on the company site, but technical architecture and feature depth are not independently verified.
Market Research
The home services sector represents a persistent and fragmented market. The landscaping industry alone, a primary target for Rebolt, was valued at approximately $176 billion in 2023 [IBISWorld, 2023].
Demand drivers include the post-2020 surge in demand for home improvement and maintenance, coupled with heightened consumer expectations for digital convenience. The primary tailwind is the ongoing digitization of local services, where businesses seek to replace manual processes and disparate point solutions with a single, unified system [Landscape Management, 2024].
Key adjacent markets include the broader field service management software segment and the website builder/SaaS space for SMBs. Companies like ServiceTitan and Housecall Pro operate in the former, while Durable and 180sites focus on the digital front door. Rebolt's positioning attempts to bridge these two adjacent markets.
| Metric | Value |
|---|---|
| U.S. Landscaping Services Market (2023) | $176B |
Data Accuracy: YELLOW -- Market size for landscaping is from a third-party industry report; demand drivers are cited from trade press.
Competition and Substitutes
Rebolt enters a fragmented market for small business software where the competitive threat is a collection of specialized tools.
| Company | Positioning | Stage / Funding | Notable Differentiator |
|---|---|---|---|
| Rebolt | AI-powered, integrated CRM, marketing, and operations platform. | Seed ($1.25M), Y Combinator W25. | Unified platform replacing multiple point solutions. |
| Durable | AI website builder and business-in-a-box. | Series A ($6M, 2022). | Focus on speed of setup. |
| Topline Pro | Sales and marketing platform for contractors. | Seed ($3.5M, 2022). | Specialized in contractor-specific sales workflows. |
Rebolt's defensible edge today appears to be its integrated AI architecture [rebolthq.com]. However, this edge is perishable. The company's most significant exposure is in distribution. Rebolt's current go-to-market appears to be direct online sales and content marketing. This channel does not own the trusted relationships that many contractors rely on, leaving Rebolt vulnerable to competitors who sell through industry associations, trade shows, or equipment distributors.
Data Accuracy: YELLOW -- Competitor positioning sourced from company's own comparisons; funding and stage for some competitors are not fully corroborated by independent public sources.
Opportunity
If Rebolt can successfully integrate its AI-powered suite into the daily workflow of home service businesses, the prize is a dominant position in a fragmented, high-touch sector. The company is attempting to consolidate a dozen discrete functions, lead capture, quoting, scheduling, payments, and marketing, into a single, AI-native workflow [rebolthq.com].
| Scenario | What happens | Catalyst |
|---|---|---|
| Vertical Dominance in Landscaping | Rebolt becomes the indispensable software partner for landscaping companies. | A strategic partnership with a major industry supplier or association. |
| Channel-Driven Expansion via Agencies | Marketing or bookkeeping agencies white-label Rebolt's platform. | Launch of a formal partner or agency program. |
Compounding success in this market would likely stem from a data and workflow lock-in flywheel. Each service business that adopts the platform generates a rich dataset of job types, seasonal demand, customer response patterns, and pricing. Rebolt's AI voice assistants and automated marketing tools could use this aggregated, anonymized data to improve performance for all users.
Data Accuracy: YELLOW -- The core product ambition and market focus are confirmed by the company's website and one trade publication.
Sources
- [Y Combinator, 2025] Rebolt: AI-Powered Company OS | https://www.ycombinator.com/companies/rebolt
- [Landscape Management, 2024] Rebolt launches AI-powered CRM and voice assistant for home service pros | https://www.landscapemanagement.net/rebolt-launches-ai-powered-crm-and-voice-assistant-for-home-service-pros/
- [goexponential.org, 2026] Celia Manzano | Exponential Fellowship | https://www.goexponential.org/directory/fellows/celia-manzano
- [LinkedIn (Javier Sánchez), GitHub, 2026] Javier Sánchez - Rebolt (YC W25) | https://www.linkedin.com/in/sanchezfdezjavier/
- [Crunchbase, Oct 2024] Seed Round - Rebolt (formerly BuiltRight) - 2024-10-01 | https://www.crunchbase.com/funding_round/builtright-seed--8b925733
- [rebolthq.com] AI-Powered CRM & Marketing for Home Service Pros | Rebolt | https://rebolthq.com/
- [rebolthq.com, 2024] Drumroll... BuiltRight is now Rebolt! | https://rebolthq.com/resources/builtright-is-now-rebolt
- [Y Combinator, 2026] Jobs at Rebolt | Y Combinator | https://www.ycombinator.com/companies/rebolt/jobs
- [IBISWorld, 2023] Landscaping Services in the US - Market Size 2005-2029 | https://www.ibisworld.com/united-states/market-research-reports/landscaping-services-industry/
- [Bloomberg, 2021] ServiceTitan Valued at $9.5 Billion in New Funding Round | https://www.bloomberg.com/news/articles/2021-06-15/servicetitan-valued-at-9-5-billion-in-new-funding-round
Articles about Rebolt
- Rebolt's AI Voice Assistant Lands on the Home Service Pro's Phone — The Y Combinator-backed startup, which raised $1.25 million, is betting its integrated CRM can replace a stack of tools for plumbers and landscapers.