For the CFO of a 200-person tech company, buying directors and officers insurance is a process that feels stuck in the last century. Tanner Hackett, Counterpart's founder and CEO, saw that friction as a data problem. His company's bet is that by analyzing a business's culture, compliance posture, and financials with proprietary software, it can price and bind management liability policies faster than the old guard [BusinessWire, March 2025].
Counterpart calls this approach Agentic Insurance, a platform that integrates underwriting, broker services, and claims. The company acts as a managing general agent (MGA), using its AI models to assess applications and placing policies with a panel of five A-rated carriers, including Aspen and Markel [rutlandherald.com, retrieved 2026]. The distribution engine is its network of 2,800 wholesale brokers [InsuranceNewsNet, retrieved 2026].
A founder's second act in regulated markets
Tanner Hackett previously founded the mobile commerce platform Button in 2014 [TechCrunch, 2015]. Before that, he held executive roles at Rocket Internet and was the general manager of Lazada in Southeast Asia [TechCrunch, 2015]. Hackett has framed the move as an application of software and data science to a sector ripe for modernization, attracting backing from Valor Equity Partners [Valor Equity Partners site]. His experience as an angel investor in Ascend also provided a window into the sector's challenges [TechCrunch, 2021].
Traction through the broker channel
Counterpart reports it has processed more than 250,000 applications and written over 35,000 policies [InsuranceNewsNet, retrieved 2026] [Great Place to Work]. The company also claims a 4.7 customer satisfaction score on claims handling and a 50% faster claims resolution time [Counterpart Blog, retrieved 2026] [Great Place to Work].
| Metric | Claimed Figure |
|---|---|
| Policies Written | Over 35,000 |
| Applications Processed | More than 250,000 |
| Broker Network | 2,800 brokers |
| Claims CSAT Score | 4.7 (out of 5) |
| Carrier Partners | Five A-rated carriers |
The $30 million Series B and the road ahead
In April 2026, Counterpart closed a $30 million Series B funding round led by Vy Capital, with participation from Valor Equity Partners and Felicis Ventures [dot.la, April 2026]. This brought its total disclosed funding to $40 million [dot.la, April 2026]. Recent job postings highlight a push to deepen expertise, with open roles for a Management Liability Lead and a Production Risk Engineer [Greenhouse, retrieved 2026].
Navigating a realistic competitive set
Counterpart's ideal customer is the wholesale broker. Its competitive set includes:
- Full-stack digital carriers like Next Insurance and Vouch.
- Traditional carrier direct teams like AIG.
- Brokerage platforms like Embroker.
Its success hinges on proving to its network of 2,800 brokers that its system gets their clients better terms and faster service than the alternatives.