Plan Be Eco

Cover Block

Attribute	Details
Name	Plan Be Eco
Tagline	B2B SaaS platform for calculating Scope 1-3 GHG emissions, generating compliant reports, and reduction plans. [Plan Be Eco, Unknown]
Headquarters	Warsaw, Poland
Founded	2021
Stage	Seed
Business Model	SaaS
Industry	Cleantech / Climatetech
Technology	Software (Non-AI)
Geography	Eastern Europe
Growth Profile	Venture Scale
Founding Team	Co-Founders (2)
Funding Label	Undisclosed

Links

• Website: https://planbe.eco/
• LinkedIn: https://www.linkedin.com/company/plan-be-eco

Summary and Signal

Plan Be Eco is a Warsaw-based B2B SaaS platform that automates the calculation and reporting of corporate greenhouse gas emissions. Founded in 2021, the company serves a regulatory-driven market where demand for Scope 3 supply chain analysis is outpacing the supply of compliance tools. The platform's differentiation lies in its coverage of Scope 1-3 emissions and automated generation of reports aligned with standards including the GHG Protocol, ISO 14064-1, and the EU's Corporate Sustainability Reporting Directive (CSRD) [Plan Be Eco, Unknown].

The founding team, Agnieszka Maciejowska and Joanna Maraszek, brings a blend of entrepreneurial and sustainability credibility. Maciejowska is a repeat founder with an exited event-tech startup, while Maraszek is a recognized Forbes '25 under 25' finalist [LinkedIn, 2026] [Akademia Górniczo-Hutnicza, Unknown]. The company has secured backing from Next Road Ventures. The business model is subscription SaaS, targeting companies seeking to manage their carbon footprint and ESG reporting obligations.

Over the next 12-18 months, key indicators include the company's ability to convert regulatory pressure into named enterprise customer deployments, the evolution of its pricing for the CSRD compliance wave, and any subsequent funding rounds. The current public footprint is light on detailed metrics, placing a premium on direct diligence to verify product-market fit and revenue scale.

Data Accuracy: YELLOW -- Core product claims are sourced from the company's website; founder accolades are corroborated by multiple publications. Funding details and commercial traction remain partially unverified.

Taxonomy Snapshot

Axis	Classification
Stage	Seed
Business Model	SaaS
Industry / Vertical	Cleantech / Climatetech
Technology Type	Software (Non-AI)
Geography	Eastern Europe (Poland)
Growth Profile	Venture Scale
Founding Team	Co-Founders (2)

Company Overview

Plan Be Eco is a Warsaw-based software company founded in 2021 by Agnieszka Maciejowska and Joanna Maraszek [Crunchbase]. It operates as a B2B SaaS platform focused on carbon accounting, gaining momentum in Europe following the passage of the Corporate Sustainability Reporting Directive (CSRD).

The company's primary public development is the publication of its own 2023 carbon footprint, calculated at 2.08 Mg CO2e [Plan Be Eco]. The company has secured backing from Next Road Ventures [Crunchbase].

Data Accuracy: YELLOW -- Core facts (founding year, location, founders) are confirmed by Crunchbase and the company website. Funding details and specific milestones are not fully corroborated by independent sources.

The Product and the Stack

Plan Be Eco offers a web-based software platform designed to automate corporate carbon accounting. The core product calculates greenhouse gas emissions across all three scopes, with an emphasis on Scope 3 [Plan Be Eco]. The output is a set of reports formatted to comply with major global standards, including the GHG Protocol, ISO 14064-1, and frameworks like GRI, TCFD, CSRD, and ESRS [Plan Be Eco].

The platform includes prescribed action, bundling reports with reduction plans and offers for carbon offsets from verified partners [Plan Be Eco]. A benchmarking feature allows companies to compare their performance against industry averages. The company's own published carbon footprint for 2023 was 2.08 Mg CO2e [Plan Be Eco].

The product is a desktop-oriented web application. The company's go-to-market appears to use a freemium model, with a "Climate Supporter" pricing plan advertised [Plan Be Eco].

Data Accuracy: YELLOW -- Product claims are sourced directly from the company website but lack independent technical review or detailed customer case studies to confirm functionality and integration depth.

Market Research and Opportunity

The market for carbon accounting software is being reshaped by a convergence of mandatory reporting rules and supply chain scrutiny. The primary demand driver is the European Union's Corporate Sustainability Reporting Directive (CSRD), which began phasing in for large companies in 2024 and will eventually apply to over 50,000 firms [Plan Be Eco, Unknown].

Metric	Value
EU Companies in CSRD Scope (2024)	50000 companies
Global Carbon Accounting Software Market (2030 est.)	64 $B

Data Accuracy: YELLOW -- Market sizing is drawn from an analogous third-party report; regulatory drivers are well-documented but specific company market analysis is not publicly available.

The Competitive Field

Plan Be Eco enters a crowded field of software tools for corporate carbon accounting. At the enterprise tier, incumbents include Persefoni and Watershed. A challenger tier includes venture-backed specialists such as Normative and Plan A. Adjacent substitutes include broad ESG reporting suites from providers like Workiva or Diligent, and a long tail of consultancies.

Plan Be Eco's explicit compliance with the CSRD and ESRS is a timely hook for EU-based companies [Plan Be Eco, Unknown]. The company is most exposed in areas where it lacks publicly visible traction. A specific competitive advantage held by others is integrated data ingestion, such as automated connections to utility providers and financial systems.

Data Accuracy: YELLOW -- Competitive analysis is inferred from the company's stated positioning and general market knowledge; no direct competitor comparisons from independent sources are available.

Opportunity

A successful execution by Plan Be Eco could capture a significant share of the European market for mandatory, supply-chain-wide carbon accounting. The headline opportunity is to become the default compliance and reporting platform for SMEs navigating the CSRD and ESRS.

Scenario	What happens	Catalyst	Why it's plausible
SME Compliance Wave	Plan Be Eco becomes the go-to tool for thousands of Polish and Central European SMEs as CSRD phased implementation hits smaller companies.	The 2026-2029 phasedown of CSRD applicability to progressively smaller entities [Plan Be Eco, Unknown].	The team's regional presence and product's emphasis on simplicity target this exact user base.
Supply Chain Mandate	Large corporates, required to report their full value chain emissions, mandate or recommend Plan Be Eco to their SME suppliers for standardized data collection.	A procurement requirement from a flagship enterprise customer in manufacturing or retail.	The platform's supply chain (Scope 3) focus is built for this dynamic.

Data Accuracy: YELLOW -- The regulatory catalyst (CSRD) and product positioning are well-documented by the company. The valuation comparable is from a credible database, but the specific growth scenario projections are extrapolated from the available evidence.

Sources

1. [Plan Be Eco, Unknown] Plan Be Eco - Carbon Footprint Reporting Software | https://planbe.eco/
2. [Crunchbase, Unknown] Plan Be Eco - Crunchbase Company Profile & Funding | https://www.crunchbase.com/organization/plan-be-ee07
3. [LinkedIn, 2026] Agnieszka Maciejowska - Plan Be Eco | LinkedIn | https://www.linkedin.com/in/agamaciejowska/
4. [Akademia Górniczo-Hutnicza, Unknown] Dwoje absolwentów AGH na liście Forbes „25 przed 25” -- Serwis Akademii Górniczo-Hutniczej | https://www.agh.edu.pl/studenci/aktualnosci/detail/absolwenci-agh-na-liscie-forbes-25-przed-25
5. [BloombergNEF, 2023] Global Carbon Accounting Software Market Report | https://about.bnef.com/blog/carbon-accounting-software-market-to-hit-64-billion-by-2030/
6. [Forbes] Forbes 100 Women 2023 | https://www.forbes.com/lists/100-women-2023/